 Forrester Vendor Strategy Report by Christopher Mines with Christine Ferrusi Ross, Eric G. Brown, Christina Lee, and Emily Van Metre. February 29, 2008
Enterprises are increasingly going green, and looking to IT operations to help them reduce corporate energy consumption and become more environmentally responsible. Some IT shops are responding by seeking help from professional services providers that assess, plan, and implement green initiatives for procurement, operation, and disposal of IT assets and processes. Strategists at a broad set of IT services providers are positioning to participate in this nascent market, which we project will peak at $4.8 billion in user spending in 2013 before gradually declining thereafter. Most of the action in green IT today revolves around data center energy efficiency, and there is plenty of opportunity there for focused providers like Dell, HP, and Intel. But we think the long-run winners in this market will bring a holistic perspective to clients looking to incorporate IT into a corporate-wide effort to improve environmental responsibility. Such an approach is being pioneered by services providers like Accenture. |