Accenture Solution Sales for the Communications Industry

Accenture Solution Sales helps companies achieve bold growth by transforming their approach to sales.

Many companies are plagued by the lackluster performance of their sales organization. In fact, recent research from Accenture and the Economist Intelligence Unit bears this out. It reveals weaknesses in the corporate selling capability, such as accuracy or completeness of customer data, and the ability of sales forces to focus on high-value opportunities. These weaknesses undermine key components of the sales machine and will continue limiting sales effectiveness even after the economy improves. We can now address these challenges thanks to Accenture Solution Sales.

Accenture Solution Sales is an end-to-end offering that includes an innovative methodology and toolset that transforms sales performance in multiple areas: revenue, effectiveness, efficiency and cost impact. The solution includes a variety of operating models and financial arrangements to provide business benefits rapidly and at less risk.

Read how Accenture worked with the President of Business Development at BT to Transform their Sales Organization.

We distill our insight and experience from internal research and development and hundreds of sales transformation and customer relationship management projects.

Our unique, proprietary assets—including methodologies, design tools, software and execution resources—help shorten delivery times, reduce uncertainty and accelerate benefits. We also set benefit targets and play a pivotal role in helping you meet those targets.

Our global network of resources offers strategic sourcing options to suit every business need, providing the right level of risk, control and capital investment. These high-quality, cost-competitive sourcing options help you revitalize your capabilities with less investment upfront. Then you can manage customer operations more economically. Moreover, these cost savings help fuel further investment in change.

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Hear from Clients about Accenture Solution Sales

Danny McLaughlin, managing director, BT Major Business, talks about the tangible business benefits the company has realized from the Accenture Sales Transformation Solution.

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Salvador Anglada, sales director for the major businesses segment, Telefónica, discusses how Telefónica has realized impressive improvements in business performance by teaming with Accenture to develop a new solution selling strategy.

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The Accenture solution focuses on six key levers:

• Customer Segmentation
• Sales Strategy
• Behavior and Performance
• Sales Processes
• Sales Tools
• Customer Insight

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