Research & Insights: The Innovator's Advantage | Companies that are more innovative
are much more successful in their use of technology, a major global study by
Accenture Policy & Corporate Affairs finds. Underpinning the companies’
success are radically different attitudes toward a number of management issues,
especially those that involve information technology. | | | Study
Overview Review a discussion of the role of information
technology, the views expressed by senior executives, detailed case studies,
and conclusions on its relevance across different industries and different
regions and countries. | | | Read also our special reports,
from the study, on the following subjects: | | | Customer Relationship
Management Accenture research identified several key
emerging innovations in customer relationship management that leading companies
are embracing to dramatically boost their performance. | | | Supply Chain
Management Accenture research, combined with experience
involving clients around the world, has identified several key ways in which
innovative companies differ from other companies in how they view and manage
their supply chain relationships. | | | Outsourcing Accenture research paints a developing picture of the connection between
organizations engaged in outsourcing, their orientation toward action and the
importance of technology in achieving their business goals. | | |
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