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Home Research and Insights Policy and Corporate Affairs Research & Insights: The Innovator's Advantage

Research & Insights: The Innovator's Advantage

Companies that are more innovative are much more successful in their use of technology, a major global study by Accenture Policy & Corporate Affairs finds. Underpinning the companies’ success are radically different attitudes toward a number of management issues, especially those that involve information technology.

 

Study Overview
Review a discussion of the role of information technology, the views expressed by senior executives, detailed case studies, and conclusions on its relevance across different industries and different regions and countries.

 

Read also our special reports, from the study, on the following subjects:

 

Customer Relationship Management
Accenture research identified several key emerging innovations in customer relationship management that leading companies are embracing to dramatically boost their performance.

 

Supply Chain Management
Accenture research, combined with experience involving clients around the world, has identified several key ways in which innovative companies differ from other companies in how they view and manage their supply chain relationships.

 

Outsourcing
Accenture research paints a developing picture of the connection between organizations engaged in outsourcing, their orientation toward action and the importance of technology in achieving their business goals.

 
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Related Topics

The Innovator’s Advantage: Client Successes
Client successes in the Accenture study "The Innovator’s Advantage—using innovation and technology to improve business performance" illustrate a range of issues and the solutions that have been adopted.

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